Podcast Growth & Marketing

Podcast Hero: How to Become a Content Powerhouse

Yay, your podcast is on air! It sounds great and you’re gaining exposure, but now your whole life revolves around…

4 years ago

Extra, Extra: The Power of Supplementary Material for Podcasts

Your podcast listeners are here for the audio, no doubt about that -- but if you’re looking for engaging your…

4 years ago

Digging Deeper into Podcast Website Accessibility

Hey, Wil, have you noticed an uptick in people talking about podcast websites recently? Just me? Is this just Baader-Meinhof…

5 years ago

Pinna CEO Maggie McGuire on Truly Ad-Free Children’s Audio

Maggie McGuire, the CEO of Pinna, is all about blazing new territory. Since taking the wheel of the company in…

5 years ago

Helping Your Discoverability: It’s Time for a Website

Ely! Podcast Movement is over, and our audio fiction track went so well! But now I am very ready for…

5 years ago

Celebrity Podcasts Roundtable: Challenges and Opportunities

With their built-in fan followings, the stars of YouTube, television, cinema, sports and social media have a lot of advantages…

5 years ago

Why Advertisers Love Celebrity Podcasts

Are Hollywood A-listers stealing the limelight (and potential ad dollars) from podcasting's self-made stars? That was one of the questions…

5 years ago

A Map for Social Media & Your Podcast

If you’ve heard it once, you’ve heard it a thousand times: You have got to market your podcast. When you’re…

5 years ago

The Podcast Audience You’re Probably Missing

"While gaining new listeners for our show is great, doing this outreach is about hearing questions that provide a different…

5 years ago

Making a First Im-PRESS-ion

We're talking about talking to the press. Whenever I bring up reaching out to the press, I get this response…

5 years ago