Jenna Spinelle loves a good story and has spent the past decade telling them as a journalist, marketing professional, and most recently, as a podcaster. She hosts and produces the Democracy Works podcast, a collaboration between the McCourtney Institute for Democracy at Penn State and WPSU, central Pennsylvania’s NPR station. She teaches journalism at Penn State’s Donald P. Bellisario College of Communications and has worked with clients throughout the U.S. as a freelance writer.

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Latest Resources

Creation

Pro Storytelling Tip: How to Cut the BS

Doug Fraser - March 13, 2020 0

There’s an internal barometer for BS in all of us. Even if we can’t identify exactly what’s...

Pro Storytelling Tip: Obey the Theme

Creation Doug Fraser - March 2, 2020 0

When someone asks you what your story’s about, chances are you dive into describing the plot. What if someone asks you...

Pro Storytelling Tip: Give Your Story a Pulse with Mini Arcs

Creation Doug Fraser - January 31, 2020 0

An engaging story isn’t a straight line running from its inciting incident to resolution -- it’s an EKG with ups and downs through which...

Beyond Download Numbers: 3 Ways Your Organization Can Measure Podcast Growth

Creation Jenna Spinelle - December 18, 2019 0

Note: This article is geared toward brands and organizations that produce original podcasts, but much of the information applies as well to independent podcasters...

What Documentary Filmmaking Taught Me About Podcasting

Creation Doug Fraser - December 16, 2019 0

Like documentary filmmaking, podcasting is an exercise in creative problem solving. From honing the pitch of your series to boiling down what each episode...

Industry

4 Steps to Make the Most of Any Conference

Jennifer Grimson - February 5, 2020 0

Conferences can be overwhelming. Most people look at the program, select a few sessions and just hope to meet and network with someone who...

What Documentary Filmmaking Taught Me About Podcasting

Creation Doug Fraser - December 16, 2019 0

Like documentary filmmaking, podcasting is an exercise in creative problem solving. From honing the pitch of your series to boiling down what each episode...

Planning the Jump to a Full-Time Podcast Career

Industry Wil Williams - December 4, 2019 0

About a year into my work in the podcast space, I started Googling things like, “how to freelance full-time,” “how to leave your day...

‘It’s About the Story, Now and Always’: Christopher Goffard on Dirty John and Detective Trapp

Creation Jenna Spinelle - November 20, 2019 0

Los Angeles Times reporter Christopher Goffard did not have any podcast experience when he started working on Dirty John in 2017, but he didn’t...

Delivered Daily: An Interview with David Locke, Founder of Locked On Podcast Network

Industry Brennan Tapp - October 30, 2019 0

In the summer of 2016, David Locke, the radio voice of the Utah Jazz, founded the Locked On Podcast Network. What began as one...

Marketing

Podcast Hero: How to Become a Content Powerhouse

Yvonne Heimann - March 25, 2020 0

Yay, your podcast is on air! It sounds great and you’re gaining exposure, but...

Extra, Extra: The Power of Supplementary Material for Podcasts

Audio Drama / Fiction Wil Williams - December 13, 2019 0

Your podcast listeners are here for the audio, no doubt about that -- but if you’re looking for engaging your audience more with your...

Digging Deeper into Podcast Website Accessibility

Marketing Elena Fernández Collins and Wil Williams - November 4, 2019 0

Hey, Wil, have you noticed an uptick in people talking about podcast websites recently? Just me? Is this just Baader-Meinhof whatever again? I have...

Pinna CEO Maggie McGuire on Truly Ad-Free Children’s Audio

Industry Brennan Tapp - September 18, 2019 0

Maggie McGuire, the CEO of Pinna, is all about blazing new territory. Since taking the wheel of the company in January, the former Scholastic...

Helping Your Discoverability: It’s Time for a Website

Marketing Elena Fernández Collins and Wil Williams - September 6, 2019 0

Ely! Podcast Movement is over, and our audio fiction track went so well! But now I am very ready for sleep. You can find me...

Monetization

Industry

Planning the Jump to a Full-Time Podcast Career

Wil Williams - December 4, 2019 0

About a year into my work in the podcast space, I started Googling things like, “how to freelance full-time,” “how to leave your day...

Celebrity Podcasts Roundtable: Challenges and Opportunities

Industry Jeremy Helton - August 13, 2019 0

With their built-in fan followings, the stars of YouTube, television, cinema, sports and social media have a lot of advantages when it comes to...

Why Advertisers Love Celebrity Podcasts

Industry Jeremy Helton - August 12, 2019 0

Are Hollywood A-listers stealing the limelight (and potential ad dollars) from podcasting's self-made stars? That was one of the questions posed by freelance journalist Nicole...

Podcast Makeover: Broadcasting Pros Critique Upcoming Podcasts – Panel

Creation Podcast Movement - July 14, 2019 0

It takes a lot of courage to have your podcast critiqued on stage by a panel of experts, but two podcasters are up to the challenge. This popular panel returns to Podcast Movement for the third year with must-see coaching tips from the best and the brightest.

Podcast Movement 2018 Opening Keynote – Pat Flynn

Creation Podcast Movement - July 14, 2019 0

Pat Flynn's opening keynote from PM18!

Society & Culture

Society, Culture & Advocacy

From Lost to Listeners: How Podcasting Saved My Life (and Business)

Josh Cary - February 10, 2020 0

It's no secret that there is a massive discrepancy between the number of cringeworthy shows (or the number of shows still trying...

What Documentary Filmmaking Taught Me About Podcasting

Creation Doug Fraser - December 16, 2019 0

Like documentary filmmaking, podcasting is an exercise in creative problem solving. From honing the pitch of your series to boiling down what each episode...

Advocacy in the Podcasting World

News Podcast Movement - November 29, 2019 0

Welcome to season four of Podcast Movement Sessions! This time around we're focusing on PM19's Society, Culture, and Advocacy track and for our season premier we're taking a look more specifically at how creators have turned to the podcasting medium as a means of advocating for societal change.

‘It’s About the Story, Now and Always’: Christopher Goffard on Dirty John and Detective Trapp

Creation Jenna Spinelle - November 20, 2019 0

Los Angeles Times reporter Christopher Goffard did not have any podcast experience when he started working on Dirty John in 2017, but he didn’t...

Program Associate Nora O’Neill on the WUFT Student Podcast Challenge

Creation Podcast Movement - November 8, 2019 0

The inaugural WUFT Student Podcast Challenge, spearheaded by the Summer Media Institute at the University of Florida College of Journalism and Communications, is in...

Technical

How Long Should an Interview Be?

Doug Fraser - January 10, 2020 0

Here’s the truth: the perfect length of an interview comes down to a few things, including the topic at hand, the length of the...

Podcast Makeover: Talking ‘Shop

Creation Seth Resler - November 6, 2019 0

While radio broadcasters are routinely critiqued and coached by their program directors in aircheck sessions, podcasters usually don't have the same opportunity to get...

Digging Deeper into Podcast Website Accessibility

Marketing Elena Fernández Collins and Wil Williams - November 4, 2019 0

Hey, Wil, have you noticed an uptick in people talking about podcast websites recently? Just me? Is this just Baader-Meinhof whatever again? I have...

Podcast Makeover: Hidden Entrepreneur

Resources Seth Resler - October 2, 2019 0

While radio broadcasters are routinely critiqued and coached by their program directors in aircheck sessions, podcasters usually don't have the same opportunity to get...

Starting a Podcast with Limited Tech Knowledge

Creation Dave Jackson - July 31, 2019 0

A client of mine called me up and swore that they were 100% sure they would never be able to podcast. They felt technology...

ALL RESOURCES

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