"While gaining new listeners for our show is great, doing this outreach is about hearing questions that provide a different perspective and make us re-examine the way we’re doing things. It’s about helping individuals learn something new and engage with a medium that may have gone undiscovered."
We're talking about talking to the press. Whenever I bring up reaching out to the press, I get this response almost like people don't realize they can? People seem to really undersell themselves and get really intimidated. Every podcast journalist I know wants this medium and its creators to succeed. So I think that's step one for getting people on the right track: journalists who cover podcasts want you to succeed.
In 1 year, I’ve built a breakout and impactful podcast that: has over 230,000 downloads was selected as 1 of 27 podcasts to listen to in 2018 by BuzzFeed was nominated as Best New Personal Finance podcast in what is considered the Emmy’s of the online Personal Finance space and most importantly, has positively impacted the lives of my listeners which in turn creates a loyal, engaged & fast growing audience.
While podcasting is certainly a growing industry, not everyone listens to audio. Some prefer the printed page, while others enjoy video content more. This session will discuss the variety of ways today's podcasters can take their core show and branch it out into new mediums for a stronger revenue stream and wider audience.