PodMov Daily: Wednesday, April 29

Episode 194: Your Midweek Update

Amplify Content with Video Podcasts: A How-To from Discover Pods

In a quick guide to developing video podcasts, the Discover Pods team explains how some audio-only creators may be missing out on engagement. Clearly video requires “focus on quality in two areas, rather than one,” but for certain types of shows, benefits may outweigh extra effort.

A presentable result requires “a good camera or two, high-quality audio equipment, and editing software.” Accessories like tripods, switchers, visual stimuli, and microphone arms certainly help, but “you don’t have to break the bank.”

From setting up a studio to editing and uploading, this at-a-glance overview covers basics for the video-curious. Taking cues from the medium's massive and growing YouTube presence, Discover Pods proclaims that “video is the present and future of podcasting.”

PM's Weekly Community Recap: Monetization Options and Resources

This week’s community update addresses another frequently asked question in the PM Facebook group. How can newer podcasters begin monetizing their shows? When is the right time? The community team has put together a shortlist of options and resources for further research.

In other news, Patrice Washington’s opening keynote from PM19 in Orlando is now available for all to watch. Washington’s remarkable talk “The World is Waiting” is a personal story, a tough-love reality check, and a look inside the meteoric rise of The Redefining Wealth Podcast.

Omny Studio: Offering Powerful Transcription for Enterprise Podcast Publishers

Audio transcription has become essential to the globe’s leading podcast publishers. By leveraging Omny Studio, Triton Digital’s enterprise podcast solution, creators can easily and efficiently transcribe their content to promote their shows, increase engagement, improve search rankings, and more. 

Omny Studio’s inbuilt transcription capability makes it easy to both generate and edit content to attract new audiences, increase reach, and expand discoverability. Omny’s sophisticated technology optimizes audio for sharing, search, and social media, and includes enhanced features like word-for-word subtitles that instantly boost social media impressions with no sound required.

It’s simple to customize the experience — with Omny’s flexible interface, both machine or human transcriptions can be seamlessly integrated, and users can choose how they use their transcribe and publish their content, with built-in embed players, standalone web players, or through Omny Studio's consumer API. 

Expand your reach by leveraging the power of the Omny Studio transcription tool today.

Here's what else is going on:

• Robot voice: Scannable with a smartphone, QR (quick response) codes are quick and efficient promotion tools. Lindsay Harris Friel of The Podcast Host explains how to reap the audience-building benefits of those “little black and white checkerboards, gone awry.”

• Be mine: The renowned radio program This American Life has “finally” been added to Spotify’s catalog. Todd Spangler of Variety explains that “previously, Pandora had secured exclusive streaming rights.” As of today, the 10 most recent episodes are available.

• Indie rock: A walkthrough from Buzzsprout explains how to use the search tool Listen Notes. An alternative to major podcast directories, Wenbin Fang's site sifts through a massive database, meaning “smaller, independent podcasts are more likely to be discovered.”

• Ahoy there: A new video-to-audio conversion feature from Anchor allows users to turn video files into editable, ‘podcast-ready’ audio. The tool is compatible with most video chat platforms, including Google Meet, Zoom, Skype, FaceTime, Twitch and Instagram Live.