“The voice imitation revolution is already here,” writes Matt Pearce of the Los Angeles Times. It’s a complex, uncertain present: “Artists, technologists and companies in several industries who use the new tech are grappling with the big question of what happens when you separate speech from the speaker.”
The deepfake audio of the late, beloved Anthony Bourdain used in a recent documentary was “only a taste of what’s coming.” Pearce examines the uses, benefits, tradeoffs, and ethical complications of synthetic voices, speaking with companies that produce the technology and individuals affected by it.
Voiceover performers in particular face a legally uncertain future when it comes to automation and compensation. “AI is really cheap, right? Costs less than having to pay a person,” voice coach David Rosenthal told Pearce. “Ultimately it’s our job to educate those people as to the value of the human voice.”
How do podcasters gain behind-the-scenes access to private spaces? For Timber.fm, podcast consultant Amanda Cupido explores how shows like Ear Hustle and Other People’s Problems have “navigated access and consent to give listeners a fly-on-the-wall experience” — from prison to therapy sessions.
Building trust is a long process that underpins the entire project, says Radiotopia’s Julie Shapiro, executive producer of Ear Hustle. Co-host Nigel Poor had volunteered at San Quentin for several years before the podcast began. Rigorous confirmation of consent is essential, before, during, and after recording.
Over 52 million downloads later, “There’s no real shortcut” to forming a show like Ear Hustle. “It’s just putting the hours in, finding the opportunities to connect with people and be very present and treat them as equals,” Shapiro says. “It’s really about showing up and being consistent and showing respect.”
With the right voice, your podcast’s intro instantly elevates your brand. Jodi Krangle is a voice actor specializing in intros, outros, and sponsor reads that shine. A podcaster herself, Jodi has a true passion for engaging delivery — and years of experience in custom projects.
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Jodi brings the expertise of her show, Audio Branding: The Hidden Gem of Marketing, to every project. Her versatile work is ideal for podcasters, production companies, and ad agencies who are serious about professional sound. Ready to level up? Explore demos and hear the possibilities.
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