The inaugural Ambies Awards, The Awards For Excellence in Audio, will stream live this Sunday evening from Los Angeles. The Podcast Academy Chair Donald Albright emphasizes the variety among nominees: “The Academy is excited to see independent podcasters recognized at the inaugural Ambies.”
“Say Their Name from DCP Entertainment is nominated for the top prize, Podcast of the Year, and the fiction podcast Dem Times from Our Day Media has two nominations,” Albright continued. “Indie shows like these deserve the same opportunity for recognition and discovery as shows backed by major studios.”
The show will be hosted by comedian and podcaster Cameron Esposito (Queery). Honors will be presented in 23 categories, including Best Scriptwriting and Best Performer in fiction podcasts. It all begins on YouTube and Twitch at 8:00 pm ET/5:00 PT, with a pre-show starting at 7:30 pm ET/4:30 PT.
Sponsor outreach isn’t just a process, it’s an opportunity that podcasters make or break with their approach. This Friday, True Native Media founder Heather Osgood reveals exactly what goes into a successful contact plan. A podcast advertising expert, she specializes in conversations that get results.
How should podcasters nail down their list of companies to contact? Why study the tone of their branding? Osgood offers actionable tips that will help creators define and position blended-genre shows. Never leave it up to the company to visualize the connection between their brand and your content.
This is the second in a three-part series, following Podcast Preparedness: Is Your Show Ready To Take On Advertisers? The third will dive into what to expect once sponsorships begin. Always look ahead, she says. “Successful partnerships begin with preparation, and I look forward to being your guide.”
If you or a podcaster you know is on the fence about PM21 due to cost, we're here to support. Check out the program details here and drop us a line.
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