The Podcast Movement team is excited to share some upcoming podcast training presentations for community members. This free opportunity will be hosted by the Podcast Movement team and will take place at various times throughout the upcoming weeks. Please consider saving the dates for these sessions.
Earth Eclipsed: From Zero to Tribeca – Tuesday, May 18 at 4:00 pm ET
A conversation with Nicholas Prufer, AJ Churchill, and Victor Lee, Creators and Producers of Earth Eclipsed, an official selection of the Tribeca Festival 2021.
Listen to your Listeners: How to Better Understand, Cultivate, and Grow your Audience with Maximillian Piras – Thursday, May 20 at 4:00 pm ET
Creating relevant content is a crucial part of running a successful podcast, but how do you know what will resonate with people?
I believe some of the research methods I’ve learned from designing products like Headliner can help podcasters answer this critical question.
I’ll walk through a few research best practices from product design that podcasters can adapt for their content strategy to increase subscribers, engagement, and listener loyalty. TakeawaysA framework for understanding listener feedback
Methods for experimenting with new content
Utilizing research insights to find new listeners
Using Podcast Ads To Explode Your Podcast Listenership with John Kiernan from Podbean – Tuesday, May 25 at 1:00 pm ET
You probably hear all the media networks and popular podcasts do it–promote on other podcasts. In this session, we will share why running ads on podcasts differs from other promotional strategies and why it can work so well. You'll learn how to reach a sizeable audience of listeners you might not otherwise be able to and how to run a marketing campaign. We will touch on the options, from cross-promotion to paid ads (and how they differ). Finally, attendees will get a demo of Podbean's Ads Marketplace for running campaigns.
Legal Tips 101 for Podcasters by Alexia Bedat with Klaris Law – Thursday, May 27 at 4:00 pm ET
Negotiating and drafting production agreements, including
host, co-production, and license agreements?
What are the kind of things you want agreements for?
Location and appearance releases – do you need releases from your guests?
Script and audio pre-publication vetting (include fair use, music, and newsgathering issues) – what can/can't you say on your podcast?
Distribution and ad-sales deals – what kind of monetization options are out there and what does each one mean?
How to Book and Interview Top Tier Guests with Travis Chappell from Guestio – Tuesday, June 1 at 4:00 pm ET
Want more credibility and authority in your niche, but aren't sure what you can do to get it? Tune in to hear why booking top guests is the number one way to build credibility in your brand and how to go about doing this crucial task.
How To Use Your Podcast to Showcase Your Unique Expertise and Build Your Personal Brand with Mike Kim – Tuesday, June 15 at 1:00 pm ET
It’s no secret that more people than ever before are building thriving businesses around their podcasts. But why do some create six- or even seven-figure businesses while so many others strive to make a consistent income?
Mike Kim answers that question by sharing his proven 8-step blueprint that has helped build the brands for some of today’s most influential thought leaders — as well as his own personal brand and podcast, The Brand You Podcast.
Mike walks you through the process of creating a compelling personal brand to build your business around, how this weird world of marketing really works, and why the best strategy for success is telling the truth.
Turn Your Podcast into a Profit and Audience Building Book with Julie Broad – Thursday, June 17 at 4:00 pm ET
In this session you’ll learn:
The 3 fundamentals of a marketable book
What you MUST do before you start writing
The most common mistakes to avoid as a new author.
At the end of this session, you’ll have 5 steps to take to get started on your profit and audience-building book.
You've Launched Your Podcast… Now What? with Yvonne Ivanescu from Spreaker – Tuesday, June 22 at 1:00 pm ET
Releasing your show to the world is a huge accomplishment, but now is when the real work begins. Learn how to create your community, grow your listenership base and make money off of your podcast.
How to Streamline Your Podcast Workflow with Aaron P. Woods from Podpal – Thursday, June 24 at 4:00 pm ET
Despite the growing popularity of podcast listening, Podcast creators struggle to release content regularly due to the fragmented processes & tools available today. The average podcaster uses 5-8 different applications to manage the release of a single episode! Additionally, most new podcasters quit by episode 6 due to the difficulty of podcast administration.
At Podpal we’re changing that! In the same way tools like Jira, Trello, and Asana made it easier to manage business projects, Podpal helps podcast teams become more efficient so they can create content at scale, build an audience, and monetize their brand. In this presentation, we're joined by Aaron P. Woods, Founder & CEO of Podpal to learn more about the major steps related to managing a podcast. He'll teach you how to leverage project management best practices and tools like Podpal to streamline your production workflow. You'll learn how to plan, publish, and promote your show without all the stress and clutter.
Decoding the Instagram Algorithm for Podcasters with Alex Sanfilippo from PodMatch – Tuesday, June 29 at 4:00 pm ET
Learn how Instagram's algorithm works so you can take action to gain more followers and boost your engagement.
· Learn the 6 most important Instagram ranking signals.
· Learn the secrets for boosted growth and engagement.
· Save your money – No need to pay for advertising to grow on IG.
· Start getting MORE out of Instagram while wasting less time.
We hope that you will attend one of these sessions and learn more about how these strategies and suggestions can help your show. If not, we invite you to watch it later in Podcast Movement University – you can join for free! Don't forget; if there is a topic that interests you but isn't covered during any of these presentations, please contact us! Our team would love to hear from you.
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