8/18/2020

SPONSOREDBY PodMov Daily: Tuesday, August 18 Episode 266: Testing, One Two-sday Podcast Measurement “Finally Improving” as Streaming Grows Real-time podcast measurement sees vast improvement year over year. “Lack of measurement has long deterred brands from investing heavily in podcasts,” writes Alison Weissbrot of AdExchanger. But as streaming gains on downloads, it’s more clear how many listeners are exposed to ad…