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4/7/2022

Expectations vs. Reality of Podcast Cross-Promotion

SPONSOREDBY PodMov Daily: Thursday, April 7 Episode 620: Your Thursday Podthoughts Expectations vs. Reality of Podcast Cross-Promotion Cross-promotion is unquestionably effective for audience growth, but podcasters’ expectations may be too high. Humans are bad at applying scale to the stats they hear, writes Evo Terra in Podcast Pontifications. “Don't expect your listener numbers to skyrocket unless you've got big bucks…

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